Familiar First

Helping people feel more at ease before they arrive

Familiar First is a guided video communication service delivered through the StoryHub platform, helping organisations create calm, reassuring and human-centred video experiences before someone arrives.

For many people, walking into an unfamiliar place can feel overwhelming. This can be especially true when someone is moving into a care setting, starting at a new school or nursery, attending a hospital appointment, accessing SEND support, visiting a new service, or going through an emotional life transition.

A short, familiar video can make a significant difference.

Familiar First helps people see the place, meet the people, understand the process and know what to expect before they arrive. It turns an unknown environment into something more familiar, predictable and reassuring.

Videos can include simple welcome messages, gentle walk-throughs, introductions to key staff, explanations of what will happen on the day, sensory preparation, practical information and friendly reassurance from the people involved.

The aim is not to create polished corporate videos. The aim is to create useful, personal and reassuring communication that helps people feel calmer, more prepared and more confident.

Familiar First can support:

  • people moving into a care home or supported living setting

  • families preparing a loved one for a new environment

  • children starting nursery, school or transition days

  • pupils with SEND needs who benefit from visual preparation

  • people attending hospital, clinic or therapy appointments

  • families accessing emotional, care or support services

  • anyone who may feel anxious about arriving somewhere unfamiliar

Each Familiar First project is shaped around the setting, the audience and the purpose. The Community Story Hub CIC works with the organisation to plan the videos, identify what people need to know, guide the filming and create content that feels warm, clear and human.

At its heart, Familiar First is about reducing uncertainty.

It helps people feel that when they arrive, the place is not completely new. They have seen it. They have heard from the people there. They have an idea of what will happen. That familiarity can create trust before the first visit even begins.

Ideal for:

Care homes, domiciliary care providers, supported living settings, schools, nurseries, SEND services, hospitals, clinics, therapy services, community support organisations, family support services and organisations supporting people through change or transition.

A service designed around reassurance

Familiar First helps organisations create thoughtful video communication that supports people before arrival, during transition and throughout emotionally significant moments.

Using the StoryHub platform, organisations are guided step by step to create short, calm and meaningful videos that gently introduce:

  • spaces

  • routines

  • environments

  • sensory experiences

  • arrival processes

  • friendly faces

  • everyday moments within a setting

These videos are not designed to feel corporate, polished or performance-led.

They are designed to feel:

  • calm

  • human

  • familiar

  • emotionally safe

  • reassuring

Because sometimes the most important thing a person needs before entering a new environment is simply: “To know what to expect.”

⚙️ How It Works

One platform. Three powerful paths to legacy.

Whether you're a family member, a community volunteer, or a town council – there’s a way to preserve stories that matter.

Care & Community Memory Banks

“Together, we remember.”

Personal Legacies

“Capture the moments that matter.”

Memory Trails

“The voices of yesterday. The gift for tomorrow.”

Care & Community Memory Banks

📍 “Together, we remember.”

Create a shared space where voices, photos, and stories from your community can live on — beautifully preserved and easy to share.

We partner with care homes, dementia groups, veteran charities, and health & wellbeing projects to celebrate lives and capture stories that might otherwise be lost.

Staff or volunteers can record conversations with residents or members. Each story is saved to a branded online Memory Bank and can be turned into a printed Flipbook for families and loved ones.

This isn’t just about stories — it’s about connection, dignity, and legacy.

Benefits:

✔️ Celebrate and honour residents’ lives

✔️ Strengthen bonds between staff, families & communities

✔️ Provide meaningful activities for wellbeing programmes

✔️ Demonstrate your organisation’s impact through stories

🎖 “This helps us celebrate our residents and show our impact.”

– Care Partner

Personal Legacy for Families & Friends

🎁 “Capture the moments that matter.”

Because the sound of a loved one’s voice, their stories, and their laughter are treasures no photo can replace.

Families can use our software to record voice or video conversations and upload photos. Each story is saved securely in a private Memory Bank — a lasting gift for current and future generations.

Perfect For:

👵 Grandparents’ memories

🌸 End-of-life reflections

🎂 Milestone birthdays or anniversaries

💌 Meaningful personal gifts

What You Get (Core Package):

✔️ Easy-to-use recording software

✔️ Private, secure Memory Bank webpage

✔️ Lifetime access for your family

✔️ Full safeguarding and consent process

Optional Upgrades:

🖨️ Flipbook Keepsake – from £TBC

🎞️ Highlight Video Reel – from £ TBC

💌 Legacy Letters Kit – from £ TBC

📀 USB Archive Box – from £ TBC

🧳 Family Pack Add-On – from £ TBC

💬 “We now have Grandma’s voice, her stories, and her laughter — saved forever.”

– Family Member

Memory Trails for Towns & Places

“The voices of yesterday. The gift for tomorrow.”

Turn your town, park, or heritage site into a living museum — where every location has a story to tell.

We help councils, schools, and community groups create interactive Memory Trails — story points placed around towns, parks, and heritage sites.

Visitors scan a QR code to instantly listen to real voices from the past — residents, workers, and families who shaped your local history, or alternatively can record their own memories for future visitors.

Perfect For:

🌳 Forests, parks & footpaths

🏛 Local heritage projects

🎉 Civic events & festivals

🏫 Schools and educational trails

Benefits:

✔️ Brings local history to life

✔️ Encourages walking, exploring, and learning

✔️ Supports civic pride and tourism

✔️ Simple QR tech – no app needed for visitors

“One scan. One voice. A world of meaning.”

– Community Project Lead

🧡 Everyone has a story. Let’s keep them alive.

Human Connection & Place Connection

Familiar First uses two simple but powerful approaches.

Human Connection

Short, warm videos that help people feel welcomed before arrival.

Examples may include:

welcome messages

introductions to staff

family reassurance updates

“what happens when you arrive” guidance

teacher or support worker introductions

wellbeing check-ins

These videos are calm, conversational and supportive.

The goal is not presentation.

The goal is reassurance.

Place Connection

Voice-led walkthroughs and observational videos that help people become familiar with an environment before they enter it.

Examples may include:

  • entrance walkthroughs

  • bedroom or classroom tours

  • quiet spaces

  • sensory environments

  • waiting rooms

  • lounges and communal spaces

  • gardens and outdoor areas

  • arrival routes and orientation videos

Most videos are created using a “place, not face” approach, meaning staff do not need to become presenters or appear heavily on camera.

Simple narration, gentle pacing and familiar surroundings often create the strongest emotional reassurance.

Designed around dementia-friendly and sensory-aware communication

The language, pacing and structure used within Familiar First are intentionally designed to support reassurance and reduce overwhelm.

Story Guides are trained to use calm, orientating and supportive communication throughout the filming process.

For example:

  • “There’s no rush.”

  • “We’ll take things one step at a time.”

  • “This is where people often wait quietly.”

  • “Some people like to settle in slowly, and that’s absolutely fine.”

  • “We’ll help you feel comfortable when you arrive.”

  • “We’re looking forward to welcoming you.”

Small changes in tone, pacing and wording can make a significant difference to how emotionally safe and prepared someone feels.

Reassurance, captured simply

Many organisations feel pressure to create polished marketing videos or social media content that requires confidence on camera.

Familiar First takes a different approach.

Using the StoryHub platform, organisations are guided step by step to create meaningful video communication using:

  • guided prompts

  • gentle narration

  • natural surroundings

  • real environments

  • authentic moments

  • structured reassurance pathways

No presenter experience is needed.

No performance is expected.

Because the people already delivering care, support and guidance are often the people best placed to create reassurance.

Familiar First simply helps organisations communicate familiarity, trust and emotional preparation through thoughtful, structured video communication.

Where Familiar First can be used

Familiar First can support:

  • residential care homes

  • dementia services

  • hospitals and healthcare settings

  • SEND services

  • autism support organisations

  • nurseries and schools

  • supported living services

  • hospices

  • funeral directors

  • wellbeing and counselling services

  • respite care

  • day centres

  • community support organisations

Because when someone can picture where they are going, hear a calm voice and begin to recognise a space before they arrive…

the first step often feels a little less frightening.

💰 Packages

🧰 Everything you need to preserve a story — beautifully and safely.

Always Included:

  • • Memory Makers software access
  • • Branded, forever-hosted Memory Bank
  • • Full consent & safeguarding toolkit
  • • Setup support
  • • Marketing Toolkit (graphics, posters, badge)
  • • Mini Impact Report template
Package

Family Starter

  • Credits: 4
  • Best For: Individuals or small families
  • Cost: £TBC
Package

Small Group

  • Credits: 8
  • Best For: Support groups, carers, or friends
  • Cost: £TBC
Package

Medium Group

  • Credits: 16
  • Best For: Community groups or organisations
  • Cost: £TBC
Package

Large Group

  • Credits: 24+
  • Best For: Councils, care homes, or trails
  • Cost: £TBC

One credit = one person’s recorded story + photos + digital hosting.

Selected: credits

🧠 About Memory Makers

Memory Makers is a purpose-led storytelling business based in the UK.

We help people of all ages preserve the voices and stories that matter — from care homes to classrooms, from councils to families.

Our roots are in poetry, creativity, and community. And everything we do is guided by one belief:

If a story is worth living, it’s worth remembering.